Need your audio or video files converted to text to improve accessibility and search rankings? DAATS has been helping Australian businesses, researchers, and professionals get accurate transcriptions since 2007, and we know that transcription does more than just convert speech to text.
Professional transcription makes your content accessible to everyone while helping search engines find and rank it. Whether you’re creating educational content, corporate videos, or marketing materials, transcription delivers two essential benefits: it ensures everyone can access your content regardless of hearing ability or environment, and it transforms invisible audio into searchable, indexable text that drives organic traffic.
Australian accessibility standards require that public-facing digital content meet specific criteria under the Disability Discrimination Act 1992 and Web Content Accessibility Guidelines (WCAG) 2.1. But beyond compliance, transcription opens your content to wider audiences.
Transcription helps:
Professional transcription ensures your content includes proper speaker identification, non-speech notations (like sound effects or music), and consistent formatting, all essential for genuine accessibility.
Search engines can’t hear your videos or podcasts; they need text to understand and rank your content. Transcription solves this problem by converting your spoken content into keyword-rich, searchable text.
Here’s what transcription does for your SEO:
Your existing media library likely contains valuable keywords and phrases you’re not ranking for. Transcription reveals these hidden opportunities and puts them to work for your SEO strategy.
Not everyone consumes content the same way. Some prefer reading, others watching, and many switch between formats depending on their situation. Professional transcription ensures your content works for everyone, everywhere.
Common accessibility challenges transcription solves:
Proper transcription implementation requires more than just adding text to a page. DAATS ensures your transcripts:
We deliver transcripts in formats that integrate seamlessly with your content management system, whether you’re using WordPress, custom platforms, or video hosting services.
Your videos and podcasts contain natural speech patterns full of valuable keywords you might never think to target in written content. Transcription captures these conversational phrases that increasingly match how people search, especially voice searches.
For example, a training video might naturally include phrases like “how do I…” or “what’s the best way to…”, exactly how people search for solutions. Without transcription, search engines never see these valuable keywords.
One hour of transcribed video can become:
This content multiplication strategy means better ROI from every piece of media you create. You’re not just improving one video; you’re creating an entire content ecosystem that supports your SEO goals.
Search engines measure how users interact with your content. Pages with transcribed videos typically see:
These positive engagement signals tell search engines your content provides value, improving your rankings over time.
Automated transcription tools have improved, but they still struggle with:
DAATS’ professional transcribers achieve 98-100% accuracy through our multi-level quality control process. This means your transcripts actually make sense to readers and provide genuine value, not frustrating gibberish full of errors.
When transcription quality matters, for accessibility compliance, professional content, or SEO success, human transcription delivers results that automated tools can’t match.
Since 2007, we’ve refined our transcription process to deliver consistent quality:
We specialise in transcription of interviews, focus groups, meetings, seminars, conferences, and more. Whether you need verbatim transcripts or intelligent editing, we deliver exactly what your content requires.
Ready to make your content work harder for accessibility and SEO? Here’s how to begin:
Contact DAATS today to discuss your transcription needs or fill in a quote enquiry form for immediate pricing. Our team will help you determine the best approach for your content and budget.
Professional transcription pricing depends on factors like audio quality, number of speakers, and turnaround time required. Get a customised quote for your specific project, and we’ll provide transparent pricing based on your exact needs.
Standard turnaround is 2-3 working days for a 60-minute audio file. We can accommodate urgent requests with faster delivery when needed. Contact us to discuss your timeline requirements.
Yes, our Australian transcribers are experienced with all Australian accents and colloquialisms. This local expertise ensures accurate transcription that automated tools often miss.
We accept virtually all audio and video formats, including MP3, MP4, WAV, MOV, M4A, and many others. If you have an unusual format, contact us to confirm compatibility.
Absolutely. Transcribed content provides quotes, captions, and snippets perfect for social media. You can repurpose key points from videos into engaging social posts that drive traffic back to your full content.
Transcripts contain natural language patterns that match how people speak to voice assistants. These conversational phrases help your content rank for voice searches, which now represent over 30% of all searches.
Verbatim transcription includes every utterance, including “ums” and “ahs.” Intelligent transcription removes these fillers while maintaining meaning, creating cleaner, more readable content. We’ll help you choose the right style for your needs.
Yes, studies show that videos with transcripts have 12% longer viewing times on average. Users appreciate having options for how they consume content, leading to better engagement metrics.
Transcripts can be displayed as expandable text below videos, downloadable PDFs, or separate web pages. We’ll provide transcripts in the format that works best with your website platform.
Our experienced transcribers can work with challenging audio, though poor quality may affect turnaround time. Send us a sample for assessment, and we’ll let you know what’s achievable.
Professional transcription is a practical solution that makes your content accessible to everyone while improving your search rankings. Since 2007, DAATS has helped Australian businesses make the most of their media content through accurate, reliable transcription services.
Don’t let valuable content remain invisible to search engines and inaccessible to portions of your audience. Contact DAATS to get started with professional transcription that delivers real results, or request a quote to see how affordable quality transcription can be.
Email us at tara@daats.com.au for detailed service information and samples of our work.
About DAATS: Established in 2007, DAATS provides professional transcription services to businesses, researchers, and organisations across Australia. Our commitment to accuracy and quick turnaround makes us the trusted choice for clients who need reliable transcription services.